The Ontario election may be 99 days away, but the New Democrats have already begun airing attack ads against Premier Dalton McGuinty’s Liberals.
This morning, the NDP unveiled a new 30-second spot that will air on Telelatino throughout the FIFA Under 20 World Cup soccer tournament.
The commercial blasts McGuinty for ramming through MPP pay raises just before last Christmas and awarding himself a $40,000 increase while refusing to hike the minimum wage above $10 an hour for another three years.
NDP election planning co-chair Dianne O’Reggio refused to say how much the ads cost. Ontarians go to the polls on Oct. 10.
While there is some debate amongst pollstars and academics regarding the effectiveness of attack ads, these two issues are, in my opinion, important issues that illustrate where the Liberals (and Conservatives) stand. On the other hand, both were principled issues taken by the ONDP. A $10 minimum wage and politician pay raises might just be the best steam that the ONDP has. After all, these two issues went a long way in winning them back York-South Weston. Perhaps they can have a similar effect elsewhere.
And I guess we know the tone of the campaign...
(I'll post the ad as soon as I can find it!)
2 comments:
Materialist politics. Good.
Attack adds. Junk.
The NDP. Slightly-Less-Than-Total-Junk
The full 30 second ad can be found here, thanks to UncorrectedProofs
http://uncorrectedproofs.blogspot.com/2007/07/ontario-ndp-pre-election-ads-encourage.html
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